Here's the headline on AOL - "10 companies that can't keep their products on the shelf"
- Apple was number 2, BMW number 1!
In June 2010, BMW sold out of its popular 2011 5-series sedan. Although the company's sales chief, Ian Robertson, was quoted by Bloomberg as saying that "the 5-Series is at the core of the BMW brand and we knew it was going to be a very strong vehicle for us," the company was not ready to meet demand for the vehicle. Sales of luxury vehicles fell dramatically in the financial crisis of 2008/2009, then bounced back in the middle of 2010, with BMW sales increasing 11% in May alone. This improvement caught the company off guard, and effectively used up the entire supply of 5-series in June.
Having this popular a platform is good news for the upcoming M5!
- Apple was number 2, BMW number 1!
In June 2010, BMW sold out of its popular 2011 5-series sedan. Although the company's sales chief, Ian Robertson, was quoted by Bloomberg as saying that "the 5-Series is at the core of the BMW brand and we knew it was going to be a very strong vehicle for us," the company was not ready to meet demand for the vehicle. Sales of luxury vehicles fell dramatically in the financial crisis of 2008/2009, then bounced back in the middle of 2010, with BMW sales increasing 11% in May alone. This improvement caught the company off guard, and effectively used up the entire supply of 5-series in June.
Having this popular a platform is good news for the upcoming M5!
