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Help negotiating!!

2000 Views 16 Replies 6 Participants Last post by  David Ajax III
I'm getting out of my M5 lease and with all the sick deals out there right now a new M6 is looking very nice. I found one that is listed 30k off msrp which seems really good, so I'm wondering do I have room to negotiate on this? For what its worth I suck at it and I hate doing it. I feel like I'm getting a good deal already so in my mind I feel crappy asking for more off. I'm thinking maybe I could try to get him to throw in the 6yr/100k warranty and/or shipping as I live on the other side of the country. What do you guys think? Any advice appreciated!
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I'm getting out of my M5 lease and with all the sick deals out there right now a new M6 is looking very nice. I found one that is listed 30k off msrp which seems really good, so I'm wondering do I have room to negotiate on this? For what its worth I suck at it and I hate doing it. I feel like I'm getting a good deal already so in my mind I feel crappy asking for more off. I'm thinking maybe I could try to get him to throw in the 6yr/100k warranty and/or shipping as I live on the other side of the country. What do you guys think? Any advice appreciated!
Ginter,

Remember, the power is in your hands in this economy. Credit is tight, disposable income is down, and there are fewer buyers for premium products. While the 30k is good, there is probably a bit more to be had. This vehicle cost them a significant amount of money to keep in their inventory and probably has very few serious, qualified offers. Since I don't know details, I suggest that you ask for an additional 15 to 20% off and then wait for the response. Once you make this offer stop talking. Make them speak next. If they make a counter-offer, stand firm and tell them that is your offer and you are a buyer at THAT price. If they balk, give them your business card, tell them to call you when they change their mind and walk out. They will call you back!!

As far as the 6 yr/100k, ask them to certify the car if it qualifies. Keep in mind, there are over 90 cars on the BMW website alone. You are in control. Don't underestimate the power of your position!! When you make a decision, don't forget to post pictures!!

Good Luck,
Milton
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Thanks for the response. Not sure if I made it clear in the original post but this is a new car, so I assume it is definitely able to be extended.
That's even better! They should be even more desperate to move the unit! I took the Negotiation Strategy course at Kellogg about 18 months ago and it has saved me well into 6 figures since then.
Ok will follow the advice and let you know how it goes tomorrow. Hopefully by then I'll be the owner of a new m6 for 40k under MSRP!
Knock 'em dead! cherrsagai
good luck, can't wait to hear how you do!
is the negotiation strategy course available on line? or video?
good luck, can't wait to hear how you do!
is the negotiation strategy course available on line? or video?
I'm certain there are some available on-line but this was a 4 day immersion course on-campus. I highly recommend it. The greatest advantage is meeting persons from around the world and extending your contact reach. You can find it under the Executive Education section on The Kellogg School of Business website. Let me know if I may help in any other way!
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Keep digging!

Of course there is more room. If 30k MSRP was such a killer deal they would all be sold. There is more room. Go get it. Tell them you really don’t want it. Do they have a minivan to show you? Tell them the gas mileage sucks. Anyway you know what I and everyone else on here are saying. Have fun with it.
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I find it helpful to get to the sales guy a few days after. They just tell you all kind of good stuff.
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msixer, didn't mean to go off track, thanks alot will pm you when I am able to in a few weeks since I can't pm yet.
lets hope that our man get's his new m6 at the right price!
msixer, didn't mean to go off track, thanks alot will pm you when I am able to in a few weeks since I can't pm yet.
lets hope that our man get's his new m6 at the right price!
I am very hopeful that he will get the best deal possible! If there are any Ex-BMW Salespersons on the board, please chime in! What is really behind the veil? I'm sure we all know the published literature about their pricing but there is always more available to insiders...Any takers? :biggrinbounce:
Just got off the phone with the internet sales mngr. I asked him how much room he had to work and told him I wanted to pay around 75k. He said he could only come down 2 at most to 83, so I told him just to keep me in mind as my lease isn't up for 2 months and said goodbye. Anything 80 or below I would be willing to do at this point, so whats my next step? You think he'll call back if he can't move it this week?
Just got off the phone with the internet sales mngr. I asked him how much room he had to work and told him I wanted to pay around 75k. He said he could only come down 2 at most to 83, so I told him just to keep me in mind as my lease isn't up for 2 months and said goodbye. Anything 80 or below I would be willing to do at this point, so whats my next step? You think he'll call back if he can't move it this week?
Well done! I think that setting the target of 80 or below is excellent planning. Now for the hard part: You must wait for him to call you!! Whatever you do, don't call back. The next person who speaks loses!! They will probably call you back and offer another grand off the 83. Simply tell him that you are a buyer at 75, maybe 76 and then wait. This is definitely the hard part but you are in a position to win! Keep me posted and if you weaken and want to call, we are all here for moral support! Don't forget, this is FUN!!!!! :applause:
I found one that is listed 30k off msrp which seems really good, so I'm wondering do I have room to negotiate on this? For what its worth I suck at it and I hate doing it.
Like the others said, the power is all in your hands, and it has NEVER been easier to get a great deal. Salesmen at the stealerships are all paid on commission, so use this to your advantage. Remember, their biggest fear is you walking out the door without a sale, after they have invested time in you. So here is a technique that Ajax used to use when he did not have two nickels to rub together:

1. Check NADA Yellow Book for pricing info, so that you know what range to expect.

2. Get a notebook binder, and stuff it full of junk mail and other random papers. Write "M6 Offers" on the front of it in large letters, black marker. Put a large rubber band around it, and of course you don't let him look. (It does not matter what papers are inside, the salesman will assume you have done a lot of price homework.) This binder is your war paint, and it will scare the snot out of the salesman.

3. Find out the salesman's shift, and go in exactly 1 hour and 10 minutes before he gets off work.

4. Spend a lot of time with the salesman, and take a lengthy test drive. (Get his time invested before any talk about the deal).

5. Don't let him control the deal. Make an offer below competitive pricing, and work very gradually up to what you are comfortable with paying. Remember, you will not offend the salesman. Although his job is to empty your wallet, he will actually respect a smart negotiator.

6. Get up and start walking the moment he rejects your final offer. This will terrify him! At this point, the salesman will leave the room to "talk to his manager." He is really not talking to anybody, he is in the back room getting a cup of hot coffee (always exceedingly hot at any stealership) and a donut, while you wait. He is trained to make you wait 8-10 minutes to throw you off your game, which fits in neatly for the time required to wolf down the donut and hot coffee.

7. Meet him half way betwixt his final offer and your offer, and start walking if he balks. You will prevail because the profit margin on used vehicles of this caliber is very high. He has burned his tongue on the hot coffee, which has destroyed his will to fight. It is also now the end of his shift, he is beginning to crash from his sugar rush, and it's his last chance to make a sale before he goes home empty handed to his high-maintenance girlfriend.
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LMAO! I love it! Especially points 2, 6, and 7!:cheers:

Like the others said, the power is all in your hands, and it has NEVER been easier to get a great deal. Salesmen at the stealerships are all paid on commission, so use this to your advantage. Remember, their biggest fear is you walking out the door without a sale, after they have invested time in you. So here is a technique that Ajax used to use when he did not have two nickels to rub together:

1. Check NADA Yellow Book for pricing info, so that you know what range to expect.

2. Get a notebook binder, and stuff it full of junk mail and other random papers. Write "M6 Offers" on the front of it in large letters, black marker. (It does not matter what papers are inside, the salesman will assume you have done a lot of price homework.) This binder is your war paint, and it will scare the snot out of the salesman.

3. Find out the salesman's shift, and go in exactly 1 hour and 10 minutes before he gets off work.

4. Spend a lot of time with the salesman, and take a lengthy test drive. (Get his time invested before any talk about the deal).

5. Don't let him control the deal. Make an offer below competitive pricing, and work very gradually up to what you are comfortable with paying. Remember, you will not offend the salesman. Although his job is to empty your wallet, he will actually respect a smart negotiator.

6. Get up and start walking the moment he rejects your final offer. This will terrify him! At this point, the salesman will leave the room to "talk to his manager." He is really not talking to anybody, he is in the back room getting a cup of hot coffee (always exceedingly hot at any stealership) and a donut, while you wait. He is trained to make you wait 8-10 minutes to throw you off your game, which fits in neatly for the time required to wolf down the donut and hot coffee.

7. Meet him half way betwixt his final offer and your offer, and start walking if he balks. You will prevail because the profit margin on used vehicles of this caliber is very high. He has burned his tongue on the hot coffee, which has destroyed his will to fight. It is also now the end of his shift, and his last chance to make a sale before he goes home empty handed to his high-maintenance girlfriend.
I can attest to all the recommendations the others have suggested.

FYI, my beast was just a little over 2 years old when I purchased it CPO from a California dealership.
Mine was a 2006 model when I purchased it in 2009 with only 7,000 miles, in pristine condition and a certified preowned so I'm protected 6 years or 100K miles.

I paid almost 50% less than what it was when it was sold brand new. Tremendous savings.

Similar to others - I too have taken some class "The art of negotiation" and learned a lot and apply my skils on anything I buy.

Feel free to post if you think we can help.

We work very hard for our money and we should never just waste it away.
Ajax should mention that he has a great relationship with BMW Northwest, an excellent stealership. The salesman does not play games with Ajax, and so Ajax does not have to employ the extreme negotiation tactics described above. Since Ajax spends a lot of money there, they value him as a lifetime customer and offer a fair price right out of the chute most of the time.
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