BMW M5 Forum and M6 Forums banner

1 - 2 of 2 Posts

·
Registered
Joined
·
13,638 Posts
Discussion Starter #1
I found an interesting article from "Business Today" magazine (April 10, 2005):

BMW SAGA:

For a company that sold a mere 150 cars in India last year, BMW has hogged a disproportionate share of news columns. Ever since the late nineties, stories have been written in business dailies of BMW's imminent entry into India with its own manufacturing plant, only to be followed by a rash of denials. In between, BMW have said to have looked at locations as varied as Gurgaon, Kochi and Vizag.

Ramesh Divyanathan, BMW's spokesman in Southeast Asia is a bit amused by the myriad and conflicting reports. "Yes, BMW is interested in India, but there are no plans to open up any facilities in the near future" he says.

Ironically, BMW's top brass itself may be responbile for the conflicting reports. Recently, BMW chairman Helmut Panke was reported stating in Singapore that the carmaker was considering manufacturing in India. At the moment, BMW doesn't even have a marketing office, instead choosing to sell the handful of cars through two dealers in North and West India. With India signing a free trade agreement with Thailand last year, there's lesser incentive for BMW to make cars in the country. In Thailand, it has a manufacturing plant that exports to nearby countries. As for the stories, it's safe to say that they'll continue to get writtten.

* Comment: Don't you think 150 cars in a country of over a billion people is pathetic?! :3:
 

·
Registered
Joined
·
487 Posts
I think it will be catching up in a couple of years time! Now it does sound pathetic, but look at China, vast expending market, India will soon follow and then it will give some great opportunities! :D
Take care,
 
1 - 2 of 2 Posts
Top