If there is a forum member out there with the ability/kazatzkies that could make this happen, I think I have a winner.
Look, we all look for the best place to get the good petro right, 94+, you find it here and you find it there, but for those of us who travel around a bit, its a pain in the a** to know which gas stations are going to have it. A big oil co. like Shell should offer 94+ at all stations and offer a gas/credit card to all luxury/premium car owners at say a 2-3% rebate where you accrue points to your account. dadada...lots of points based reward programs out there already. If I always knew that Shell or whoever had the good stuff, I would only fill up there...and I would probably buy my red bulls and pistachios there too.
Pretty good demographic for them I would think.
Your comments?
__________________
E39 M5 2001 LMB
20 inch Asanti wheels (color matched)
AC Schnitzer spoiler, shift knob, ebrake
Sport package with Aluminum trim
Custom Alpine Stereo with 3000w X-type subwoof,
I-pod Mb quart speakers
Winter beater!
E36 328IS 1998 Orient Blue (276,000kms!)
Tint, tail tips, clears! runs like a top!
Last edited by haqnslash; 27th October 2007 at 03:50.
Most gas stations here in the states offer 93 octanes as their best. I think them offering higher octane fuel for enthusiasts (because clearly....who else would bother with higher octanes when 93 is everywhere?) on every single gas station would be too costly for the return that it would provide.
Now, I'm no expert, but if I'd be shell.....I wouldnt do it. Maybe have a select stations in strategic points offering this, but not everywhere.
Unless, of course, I completely misunderstood the point that you were trying to make
The idea being to drive business through the card and captivate the "affluent" segment. That and in store sales which is where the margin is for gas stns.
__________________
E39 M5 2001 LMB
20 inch Asanti wheels (color matched)
AC Schnitzer spoiler, shift knob, ebrake
Sport package with Aluminum trim
Custom Alpine Stereo with 3000w X-type subwoof,
I-pod Mb quart speakers
Winter beater!
E36 328IS 1998 Orient Blue (276,000kms!)
Tint, tail tips, clears! runs like a top!
Last edited by haqnslash; 27th October 2007 at 04:08.
I have a shell mc I use exclusively for shell gas which is the only gasoline I use in my cars. I get 5% back and pay off my credit card every month. I seldom go to their market as I really don't need anything.
__________________
2003 M5 Sterling Gray
Dinan 3.45 differential
TMS Shark Injector - 91 Octane tune
IATS Relocation - Inside Air box
Strong Strut front brace
TC Design rear swaybar brackets
Bluetooth
V1
Aux port
Sunoco in Canada has a reward system they use that actually encourages Ultra 94 use..(the margins on it are terrific)..Unfortunately they are only a regional marketer in Canada (basically Ontario)..but they do own a refinery/ distribution network out of Colorado now...Hmmmmm
I would prefer to go way back to the 60s ... because:
1. I would be younger
2. I would be single
3. No cats to go bad and leaded fuel available everywhere
4. Chevron sold 101 octane gas in California at every station
5. Highways were excellent
6. No Radar
but, no M5s ... tough trade off.
__________________
"The greatest obstacle to discovery is not ignorance; it is the illusion of knowledge."
A fuelish idea...
runs like a top!
Linear Mode
