Good interview! I liked this:
AMG has recently started to offer a limited run of tuned cars called Black Series. Can we expect a similar range from BMW?
This is not our philosophy. The Black Series is a way of trying to change the character of the cars, but we wouldn't do this because we have a clear idea of what our cars need to be. We have a personalization program — Individual — which caters to owners with special tastes, but these changes would never affect the driving characteristics of an M car.